George loves telling stories. Big, tall or short. He’s been doing it for more than 20 years for some of the world’s most iconic brands. He started his career as an electronics engineer, but craved a more creative canvas, and made the leap into marketing communications. Following a stint at the BBC, he joined his first agency and the rest, as they say, is LinkedIn profile history.
He founded IPG agency Creation in 2011 and served as global president, before teaming up with Current to form Current Global in 2018.
Outside of work he’s often found in his vegetable patch or brewing beer. He’s also a film fanatic, collects original cinema posters and has a cat called Butch Cassidy and a dog called Sundance. George also serves as a trustee for the UK charity Gingerbread.
Virginia founded IPG agency Current in 2006 and serves as joint CEO of Current Global today. Her leadership stability over the years has served as a springboard for continued growth. Professional growth for her team. Practice area growth to service clients across corporate, consumer, healthcare, and technology marketing. Geographic growth spanning North America, LATAM, EMEA, APAC and MENAT. Reputation growth as thought leaders in DEI transformation and accessible communications. And successive financial growth.
Virginia is a trustee of the Institute for Public Relations, dedicated to fostering greater use of research in public relations and corporate communications, and a member of the Arthur W. Page Society, a professional association for senior public relations and corporate communications executives and educators, and the Economic Club of Chicago, which fosters meaningful connections among Chicago leaders to encourage dialogue on important economic and social issues and to cultivate the next generation of civic leadership. Virginia has served on the board of PRSA Chicago and PR Council, helping launch the organization’s SHEQUALITY initiative.
Her recognition includes PRSA Chicago Professional of the Year (2022); PRWeek Most Purposeful Agency Professional finalist (2022); PRWeek Hall of Femme/Women of Distinction (2021); Women in Marketing Change Maker Award – Agency (2021); and Gold Stevie Award for Most Innovative Woman of the Year (2020). She has judged the PRWeek Global, U.S., and Purpose Awards, PRovoke SABRE Awards, and Clio Awards.
Renee has a passion for storytelling that shapes perceptions, sparks emotion and incites action. And her 25+ years of experience is all about storytelling – in all forms and channels – to shape corporate reputations and brands.
Trusted by the C-suite, Renee counsels clients on corporate reputation and branding, executive communications and thought leadership, employee engagement and crisis communications. She has led corporate work for some of the world’s leading brands in technology, healthcare and consumer, including Apple, Samsung, IBM, Abbott, Merck, Stryker, Royal Caribbean, American Airlines, ExxonMobil and MasterCard.
Her arsenal of corporate experience also includes social impact and employee engagement expertise.
Outside of work, she has been deeply involved with JDRF, including speaking, fundraising and even composing and performing an original song “A Mother’s Wish” to share her dreams for her son’s life and health (because music after all, is the ultimate form of storytelling). In her free time, she enjoys traveling to see her three (mostly) grown children, interesting food, good wine and, of course, a great story.
As a passionate leader and creative problem solver for more than 25 years, Pete thrives on finding ways for brands to have a role in cultural moments and conversations happening in society. Bringing innovative and surprising creative solves to every ambitious challenge, he has delivered award-winning and purpose-driven campaigns for some of the world’s most valued brands such as Coca-Cola, GlaxoSmithKline, HanesBrands, InterContinental Hotels Group, Mattel/Barbie, PepsiCo, Samsung, Unilever, and Yum! Brands. His industry accolades include Cannes Lions, One Show, Effie, PR Week, SABRE and PR News Platinum awards.
Pete serves as the agency’s Global Consumer Lead to ensure delivery of strategic, creative, and results-driven client work. Under his direction, Current Global’s approach to client service is centralized, and Pete is focused on connecting and growing account leads, teams and relationships throughout the agency and IPG network. He also oversees integrated and creative campaign development and execution for the agency’s top consumer-directed clients. Pete has held prior leadership roles at Weber Shandwick by serving as Executive Vice President and Global Client Experience lead, and as consumer practice and growth lead for its New York operation.
When he isn’t counseling clients or inspiring and driving culture within the agency, Pete serves as chairperson for his family’s charity, the Louis Segreto 26 Foundation, an organization founded to honor his cousin Louis with financial assistance for patients under age 26 and their families struggling with life threatening illnesses. He also is a proud supporter of “Dad Rock” (formerly known as rock n’ roll), regularly spinning vinyl and sporting concert tees from the hundreds of concerts he’s been to over several decades.
With 20+ years’ experience in communications, Andy’s had an opportunity to run North American, UK, pan-EMEA and SABRE award-wining global campaigns. He’s worked across sectors from fast moving consumer goods (Ocean Spray) to automotive (General Motors) to life science (Boston Scientific). However, Andy’s passion lies in helping companies tell innovation stories across multiple markets in a way that is relevant, accessible and compelling.
Andy manages Current Global’s worldwide relationship with Microsoft – which includes a mix of corporate reputation, executive visibility, policy influencer engagement, employee comms and pan-regional commercial campaigns in EMEA, Chain and India. Prior to this role, Andy led BlueCurrent UK – a sister brand of FleishmanHillard – charged with growing the business and its flagship client, Salesforce. Previously, Andy was at Weber Shandwick, where he led global campaigns for Monster Worldwide and EMEA-based campaigns for Microsoft.
Outside of work, Andy loves taking advantage of the London theatre scene whether it’s a big West End show or a fringe production staged above a pub south of the river. Also, having moved to London well over a decade ago, the ability to get off a two-hour flight and be surrounded by a completely different culture has not lost any of its magic. And, whether it’s the south of Spain or a small Greek island, the Mediterranean is his favourite destination without a doubt.
Jacelyn brings together two of her greatest passions – healthcare and technology – in her work at Current Global. Her PR career of nearly two decades began with Fortune 500 technology companies in software, hardware, e-commerce, and consulting. Her healthcare expertise spans multiple therapeutic areas, from the most common and well-researched conditions such as in cardiovascular diseases, oncology and neurology, to some of the rarest diseases across genders, ages, and races.
Jacelyn keeps a sharp eye on the evolving global health landscape, an interest she developed in part through her first-hand knowledge of multiple cultures. She’s lived in seven cities on three continents and speaks fluent Mandarin Chinese and English, and has a working knowledge of French, Italian, and Cantonese.
Jacelyn holds a Master’s degree in International Management from the University of St. Gallen in Switzerland and received her undergraduate degree with honors in business from the Nanyang Technological University in Singapore. Her family runs a boutique inn on a 66-acre farm in the Hudson Valley region north of Manhattan, where she lives with her husband, their toddler and Australian cattle dog mix. The inn provides a rich canvas for Jacelyn’s closet interior decorating, baking and Instagramming skills.
Nivey fell into the agency world via a brief spell as project manager in a clinical trials company that specialised in recruiting Asian participants. Curious to know more about how the company was doing this, she joined the marketing team and later found herself in her first global agency job working in the healthcare team.
Fast forward 16 years, Nivey now leads our health practice in London. Her experience is broad and diverse and spans integrated brand/product strategy, public health and social impact, global advocacy, corporate health, and policy programs across the globe.
Nivey is a firm believer in exploring all the dimensions that make us who we are and finding outlets to express our truest nature. Outside of all things healthcare communications, she can be found playing and teaching Capoeira and classical Indian dance styles. She publishes poetry and runs workshops that encourage people from all walks of life to gain confidence and get closer to their innate creativity through exploring multiple artistic forms related to movement, dance and words.
Vero – how she likes to be known – has been helping brands find their path and positioning in the Brazilian market for over 15 years. She has enjoyed a long relationship with IPG, including five years leading Weber Shandwick Brazil‘s consumer practice.
An avid sports and entertainment fan, Vero has worked on agency and client side. She spent two years taking care of brand PR strategy for a streaming service within Brazil and LATAM, coordinating a successful platform launch and growing her football expertise through campaigns for Champions League and Campeonato Paulista.
Her biggest passion is fashion and she holds a master’s degree in Trends and Fashion Business, studies that have seen her working with high-end fashion and luxury brands. Outside of work, Vero is addicted to practicing sports – from indoor bike classes and tennis, cross fit to duathlon: when not doing sport, she’s visiting the newest bars and restaurants in São Paulo and Rio de Janeiro and going to gigs and festivals.
Shashi has dedicated much of his professional life to helping build, nurture and shape the public relations sector in his region, making it one of the most sought after and flourishing professions in India. From consulting CXO’s of global companies on corporate image to designing successful brand campaigns and building an army of communication professionals, Shashi has been one of the foundation pillars of today’s communication landscape in India. With a strong team of specialists, Shashi has built an organization that is re-imagining communications, driving compelling campaigns for world leaders like Toyota, Twitter, Canon, Seagate, William Grants & Sons Distillers, Medtronic, STAR INDIA, Hyatt and Fossil Group.
In his previous role where he spent 14+ years, he created a benchmark business that shaped industry practices at large transnational brands, leading his team to win four Gold Sabre awards and five Certificates of Excellence, in addition to a Platinum Sabre and “Agency of the Year” from the Holmes Report in 2013.
Away from work, he takes his passion for sports to the cricketing fields and spends time with kids, impressing upon them the importance of having fun, competing more than winning and performing to the best of their abilities. He strongly believes in the rejuvenating powers of family vacations and always emphasizes that one returns happier and healthier and in a contagiously good mood. He gives unconditional attention to his pet dog and feels blessed with the influence of the three powerful women in his life.
What can you do if you enjoy being creatively active and at the same time are committed to the natural sciences? Clearly: communication in the healthcare sector.
That is what Anne has been pursuing for almost 30 years with professionalism and a constant enjoyment of the new. For global pharmaceutical companies such as Sanofi, Hexal or Sandoz in Germany, Anne has established and expanded corporate communications, rolled out major awareness and corporate campaigns and never lost sight of the employees, their motivation and the recurring change processes. Most recently, she co-founded together with Rosmarie her own healthcare agency, which they successfully led for 10 years. Now, Anne is pleased to once again take on a new challenge with the development of Current Global Germany.
In her private life, Anne has big and small four-legged friends, which keep her on her toes and bring her out into nature.
What fascinates Rosmarie most about healthcare communication: The industry and its typical field of tension between the pharmaceutical industry, doctor/pharmacist and patient constantly offer impulses and starting points for new ideas. With openness, enthusiasm, customer orientation, a lot of experience and a solid scientific background, Rosmarie and her dedicated, motivated team have designed and successfully implemented major new launches of innovative medications and attention-grabbing awareness and patient motivation campaigns – both in her pharmaceutical career at Sanofi, Hexal and Sandoz and later with the agency Commpartners for numerous customers. After ten exciting and successful years with Commpartners, she is now looking forward, together with her long-time colleague Anne, to launching a new healthcare unit at Current global. In her private life, Rosmarie prefers to be outdoors and active, in summer and winter in the mountains – or on holiday at the sea.
Based in Dubai, Pete is on a mission to inject the human into the centre of all communication. He loves working with client teams to develop integrated human-led campaigns, rooted in emotionally-led narratives.
With over 25 years’ experience working across the Middle East, Europe, UK and Africa, Pete specializes in driving strategic multi-channel campaigns, often with diverse stakeholders, to generate impactful results. Pete is one of Current Global‘s senior workshop facilitators, delivering sessions covering everything from narrative, messaging and storytelling development to media and presentation training and creative and campaign ideation.
When he’s not advocating the power of human-first communications, or spending time with his three children at soft play areas, Pete likes to get lost on the golfing fairways, donning his headband playing padel tennis and nourishing mind, body and soul at yoga. A big Liverpool FC fan, Pete can happily get lost watching any kind of sport and was proudly a London 2012 Olympic and Paralympic volunteer.
Claire has worked at PR agencies for over 20 years, from independents to global networks. She cut her teeth as a client counselor, heading up consumer brand and corporate business, encouraging Girl Guides to use more loo roll, biscuit eaters to dunk at a specific angle, and pretty much anyone who would listen to drink more gin. In the early 2000s, she found her niche in business development and ran those functions in agencies across London for the next 15 years. Claire joined IPG agency Creation in 2016.
In life outside work, Claire is endeavouring to master her asanas, loves her running shoes deeply, and isn’t yet ready to hang up her festival crown.
