Current Global 是一家屡获殊荣的全球性传播机构，我们所做的一切都以人性为核心，从我们的内部文化到我们帮助客户理解人们希望与公司和品牌建立联系的方式，无不如此。
作为Interpublic Group of Companies（纽约证券交易所股票代码：IPG）和 TheWeber Shandwick Collective 的成员，我们的足迹遍布亚洲、欧洲、中东和北非地区、北美和南美，在企业、消费者、健康和技术传播领域拥有强大的实力和深度。我们充满活力的公共关系、市场营销和综合媒体专家团队与全球最具代表性的公司和品牌合作，开发极具战略性和创造性的活动，并在四个人才社区开展合作：Client Experience我们在四个人才社区开展合作：、洞察力、创意和整合媒体。
最好的创意来自不同的思想、背景和经验，这就是为什么我们相信，多元化、公平和包容对于建立强大的团队、培养优秀的领导者以及创建一个人人都能尽展所长的机构至关重要。在 Current Global，我们珍视每个人的独特性，维护平等是每个人的使命，而包容根植于大家的思想而非来自规章制度。快速公司》改变世界的理念、 Accessible by Design 是我们的承诺，即我们创建的所有通信都将符合最高的无障碍标准，以帮助视力、听力和认知障碍人士。
职位简介
Current Global is looking for a Director, Influencer Marketing to join the Integrated Media community and help champion the Influencer Marketing practice at the agency. The ideal candidate will have a passion and knowledge of influencer partnerships across all tiers of talent – with a proven track record of prospecting, negotiating and closing deals to support and fulfill the strategic objective of Current Global’s clients.
A self-starter with an integrated marketing mindset, this person will be an expert in branded content, social platforms, digital media and the talent management space. This person will be responsible for managing and developing relationships across the social influencer landscape and will assist in the development of influencer marketing campaigns across a portfolio of clients in various verticals.
主要职责
- Develop a deep understanding of our clients’ businesses and target audiences, and working in close collaboration with our Creative, Social, Insights and Client Experience teams, lead the creation and execution of integrated multi-platform campaigns that drive meaningful results.
- Working alongside the integrated media practice lead, serve as the influencer marketing lead for the agency and day-to-day client contact for programs.
- Be a driver of culture for our clients with a deep passion and understanding of what’s trending, who’s influencing culture and driving conversations.
- Build and grow relationships with change agents and cultural makers (celebrities, influencers, artists, thought leaders) directly or via their agents.
- Influence creative ideations: from the ideas presented, to the influencers selected, to the content created all the way down to the language used in post copy.
- Be a thought leader on measurement and reporting, determining and customizing KPIs distinct for client goals and objectives.
- Play a lead role in the agency’s influencer center of excellence, which develops and manages key relationships with talent agencies and content creators and institutionalizes a set of best-in-class tools and processes for identification, contract negotiation, content planning, measurement and ROI analysis.
- Lead a high-performing team with at least 1 direct report, mentor and develop junior team members.
- Educate teams and provide expert counsel to clients on best practices, industry news and the changing influencer marketing landscape.
- Manage compliance and risk on by partnering with legal and finance to ensure risk and liabilities are reduced and tamed for every campaign you touch.
资格。
- 6 – 8 years of related professional experience, preferably within an agency environment.
- Strong understanding of the overall media and social landscape, with an emphasis on digital experience.
- Deep expertise in managing influencer programs end to end.
- Strong knowledge of social platforms, including paid amplification and campaign optimization.
- Familiarity with a broad set of social, influencer analytics tools.
- Experience leading a team is an asset.
- Bachelor’s Degree.
- Excellent written, verbal communication, negotiation and presentation skills.
- Detail-oriented, multi-tasker with excellent time-management skills.
- Collaborative; self-motivated; entrepreneurial; endlessly curious.
其他信息。
NYC 薪资范围：100,000 - 130,000 美元
雇员或潜在雇员在此范围内的薪酬取决于，除其他因素外，目前/以前的雇员在该职位上的实际范围；市场考虑；预算考虑；在公司的任期和地位（适用于现有雇员）；以及雇员/申请人的背景、相关经验和资格。
Current Global 认识到您的健康和福祉是我们的首要任务。我们提供全套福利，包括医疗、牙科、视力、401k（与雇主匹配）、学费报销、每月 60 美元的报销用于滋养健康、灵活的休假政策、灵活的节假日安排、短期残疾、带薪员工探亲假、家庭建设福利。
Current Global 我们很荣幸成为一个机会均等/平权行动的雇主。我们招聘合格的申请者，不分年龄、种族、肤色、宗教、民族或国籍、受保护的退伍军人身份、身体或精神残疾、性别或性别认同、性取向、婚姻状况或公民身份。
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